We help innovators quickly and inexpensively manage their most important risks.
Some of the steps we use to do that are:

Focus the Plan

The goal is to find a scalable profitable business model. It is important that your business plan addresses the key components. Reducing your plan to one page will help focus on the biggest risks and determine next steps.

Ask the Right Questions

Interviews with potential early adopters of your product or service allow us to quickly gain a depth of understanding about their needs and interests. You will learn which characteristics to look for in early adopter.


Draw Prospects

Utilize the reach of the web to attract potential early adopters to your site to validate the segment, their primary problem and how to reach them.